Published Sep 10, 2026  •  Last updated 2 days ago  •  1 minute read

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Five snowplows. Five wards. Five new names.

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The County of Brant is inviting residents of all ages to participate in The Grand Snowplow Naming Contest by submitting their funniest and most creative names for five plows, one representing each of the municipality’s five wards.

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Residents can submit a name for the snowplow representing the ward where they live.

Names can be clever, funny or uniquely Brant, as long as they meet the contest rules and fit within the 20-character limit.

“Our roads team takes a lot of pride in the work they do to keep people moving safely throughout the winter, and we thought this would be a fun way for residents to connect with the people and equipment behind that work,” said Greg Demers, director of roads. “We are looking forward to seeing the creativity from each of our five wards and, of course, seeing the winning names out on the roads this winter.”

Residents have until Friday, Oct. 9 to submit a name. County staff will review eligible entries and create a shortlist for each ward. Then it’s back to the community to vote for their favourites from Oct. 26 to Nov. 6.

The winning names will be announced on Nov. 9.

Each winning name will be displayed on a county snowplow. Winners will receive a road sign featuring their plow’s new name and an invitation to meet members of the roads team, take a photo with the newly named plow, and enjoy hot chocolate and treats before the winter season gets underway.

To participate, residents must have an Engage Brant account.

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